Today we want to share some research, presented at last year’s AAPOR conference, on when to stop fielding.

The persistence and asynchronous nature of text message communication makes this a compound question: how long should we leave open the online component for a text-to-web survey, and should we send follow-up requests for participation among non-responders?

Our software is custom- and purpose-built to conduct surveys. We are always on the lookout for software improvements that can help us better serve our sole mission of conducting surveys efficiently and accurately. Over the past several months, we have overhauled several aspects of our application to increase throughput and interviewer speed so as to be able to reduce costs for our clients, whether they are doing election polls, media measurement, or customer feedback surveys.